OVERVIEW

Rapido is a modern, efficient workshop providing vehicle servicing and maintenance.

After ten years, I redesigned its logo and refined the tagline, “Fast Car Service”, repositioning the brand to reflect the changing needs of its audience.

I also managed the transition of the existing company website and Ragusa premises to the new brand, taking an approach that retained continuity with the previous identity. At the premises, we also added wall graphics designed to help share information with customers.